12  Apr
DAC does it Again

Well, DAC will be upon us before you know it and the DAC management has decided to continue with something that I can’t understand – charging Exhibit-Only registrants for the privilege of visiting exhibitors on the show floor. As has been the case for several years, DAC is continuing their “Free Monday” exhibits policy, but if you want to roam the show floor Monday through Wednesday, it will cost you $65 if paid by May 9 and a whopping $120 afterwards.

I’m sure that the DAC folks will tell you the fee is necessary because along with the ‘exhibit floor experience’ you also have access to four keynote sessions and three evening receptions. However, for many of us these extra activities aren’t necessary – we just like visiting the various DAC exhibitors.

My company exhibited at the TSMC Technical Symposium last week in San Jose. Registration was free for attendees (who had to be approved by TSMC) and the day included validated parking, a hot breakfast, sit-down lunch, afternoon snacks and a hosted evening reception. Of course, the money for these niceties comes from sponsorships and exhibitor fees, which is the way it should be. As always, the TSMC symposium was well run and very well attended.

DAC needs to understand that exhibit floor visitors benefit the exhibitors and, as such, should be free or of very low cost to the attendee ($25 or under). Ideally, there shouldn’t be a charge – the conference can always recoup expenses through exhibitor fees. If you are thinking of attending DAC for the exhibits only, wait awhile. Each year, a company or two steps up to the plate and makes available free exhibitor hall registration to people like you or me. And free is the way it should be for potential customers.

Posted by admin, filed under Uncategorized. Date: April 12, 2011, 7:01 pm | 2 Comments »

2 Responses

  1. Fred Santamaria Says:

    To pay $120.00 to visit an exhibition it is a
    “robery”
    Is DAC no longer the main conference of
    EDA in the world?
    Is every year lower the number of attendees to the conference ?
    OK to pay for a conference!
    not for companies marketing presentations on their booths!
    Press Consultant

  2. Toby Allaire Says:

    I really like and appreciate your blog article.Much thanks again. Keep writing.

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