System-Level Design Community Gains Visibility as New Media
Thanks to Brian Fuller’s recent blog post: Publishing’s Changing Landscape – and PR’s Response in which he mentions the design communities that Ed Sperling and I have been creating and growing for the last 6 months. Ed’s actually been working on the business model upon which these portals are based for some time now.
The trends chart the Brian highlights from compete.com is useful, though a bit misleading since the System-Level Design (SLD) community has a larger following than indicated – almost 3X larger. But compete.com doesn’t track subcategory sites and SLD is a subcategory under the Chip Design website. So the numbers get skewed. Perhaps this is one of the reasons why Brian’s friend – Bob Beachler, VP of Marketing at Stream – is wary of “digital/media ROI.”
Still, the trends are good for our community. And to get noticed by the venerable Mr Fuller is, well, just icing on the cake.